AMERICAN RED CROSS

Red Cross My Heart

Creators program, social movement, social campaign

#Redcrossmyheart is a social movement launched through an influencer campaign to help increase awareness around blood donation for younger generations. It was the first ever American Red Cross social media creator’s campaign. We worked with a variety of artists to bring to life the most powerful blood donation statistics in a visually dynamic way.

Red Cross My Heart Art

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© 2024 The KIMBA Group, Los Angeles, CA.