We developed and produced a seven-product launch campaign for TravisMathew, featuring Jon Rahm and Jimmy Garoppolo across footwear and apparel.
The campaign delivered more than 100 video assets, including hero films, modular edits, and custom 3D animation. Content was purpose-built for CTV, social, and programmatic distribution, ensuring performance and consistency across every channel.
Each product category, including shoes, pants, shorts, and shirts, was designed to highlight proprietary performance technologies such as moisture-wicking systems, four-way stretch, and advanced performance fabrics. The result was a scalable launch system that balanced athlete-led storytelling with clear product demonstration, supporting simultaneous product introductions while maintaining visual cohesion and commercial impact.